By its very title, Grown Up Digital: How the Net Generation is Changing Your World specifically addresses those who are not Net Geners, but who are curious enough about Net Geners to make an attempt to discover what they are all about. In fact, Tapscott’s work is described as a “field guide” for Baby Boomers and GenXers. Inspired by a private research study, Tapscott provides data, quotes from Net Geners, and a series of norms in order to portray “a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing.”
As stated upon the book:
“The Digital Age is here. The Net Generation has arrived. Meet the future.”
